4 min read
Your IR tech stack has a problem. Here’s how to find it.
Earnings are over. The call went well, the board is happy and the team is ready to move on to the next quarter. Except...
Guide
AI Is Reshaping IR.
And Leading Teams Are Already Acting On It.
Targeting the right investors shouldn’t rely on guesswork. Yet for many IR teams, it does, with manual processes, lagging indicators, and siloed signals slowing the process down.
But that’s changing.
With AI, IR teams are spotting early investor intent, connecting patterns across peer activity, and moving faster on high-impact decisions. This shift from reacting to engaging with purpose is powered by Q, the industry’s first IRO Agent™.
Join us for the second session in our CEO Spotlight series, as we sit down with Q4’s CEO, Darrell Heaps, and Ash Aulds, Director, FP&A and Investor Relations at Murphy USA, for a behind-the-scenes look at how purpose-built AI is reshaping targeting and engagement in the real world.
Why watch:
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See how AI transforms real IR workflow: Get an inside look at how Murphy USA uses Q to analyze CRM notes, prep for earnings, and lead more focused, informed investor conversations.
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Learn from firsthand experience: Hear directly from Ash Aulds on what it’s like to integrate AI into day-to-day IR and the impact it’s had on time, focus, and outcomes.
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Strengthen your targeting strategy: Walk away with practical tips and examples to help you move from scattered signals to intentional, data-driven targeting, before the investor ever reaches out.